Twelve brilliant days of Virgin Media

I have to say – I love Virgin. They are right up there with Apple and the BBC in my books. Though saying that – the BBC are getting more and more biased towards Microsoft lately and generally stupid with their articles. For example: the full page of Vista news, articles saying Apple is plagued with security bugs (referencing the month of apple bugs) and even running a piece on illegal torrent downloading in the UK saying that users are probably not aware of ways to watch online (referencing to US-only locked down services such as ABC Online)…

Anyhow, twelve days ago NTL:Telewest rebranded as Virgin Media and in those twelve days a lot has happened:

  • The immediate availabilty of their new V+ box, which betters Sky’s current Sky+ digital box in several ways (including the ability to record two shows, and then watch a third at the same time)
  • Uma Thurman everywhere (Hello?)
  • Virgin on Demand content deal with Disney
  • Virgin on Demand content deal with Buena Vista
  • Virgin on Demand content deal with HBO
  • Launched a VIP pack which, for many people is giving them more for less.
  • Changes to a lot of the billing structure with phone bills and television packages – in most cases for the best (including a Sky Sports pack which undercuts Sky)
  • Launched of Virgin Central, a television channel specifically for telelvision on demand (all of which is free, so far)
  • Announced investment of £5 million on customer services (something NTL cut down to a bare minimum…)
  • They have Sky so shook up over a renewal of their deal for certain channels including sky one – they are actually launching ads telling Virgin customers to ring up their customer service rep to help them persuade Virgin to renew
  • Advertising absolutely everywhere, even reportedly in non-cable areas where they can’t even get Virgin Media
  • They’ve started sending out text messages to let customers know when technicians are due out at their houses and when they are coming. A nice additional touch.

Do I need more of a reason to love Virgin? I have to say, it’s the complete opposite of my feelings for NTL, but now Virgin are at the helms.. it’s clearly a different company.

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Comments:

  1. Your last bullet point.

    “They’ve started sending out text messages to let customers know when technicians are due out at their houses and when they are coming.”

    That was introduced over a year ago.

  2. Looper – in my household we’ve had numerous brakedowns and the like of NTL hardware such as the digital boxes and broadband modem – but never have we received a text message.. not until the other day when we had to order a new broadband modem because our last one was playing up.

  3. Virgin are the number 1 ISP in the UK in my opinion, their also the fastest and probably the cheapest but what about this Phorm thing their talking about implementing?

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